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Full-Time

PPC & Paid Ads Specialist - Performance Marketing Jobs in Udaipur

Remote / On-site at Matrix Web Infotech, Udaipur
Full-Time Role
2+ Years Experience Required

About the PPC & Paid Ads Specialist Role

Are you an analytical data-driven marketer looking to scale enterprise-level ad campaigns? Matrix Web Infotech is hiring an experienced PPC & Paid Ads Specialist in Udaipur. In this role, you will design, execute, and optimize high-converting paid search, display, and social media advertising campaigns across Google Ads, Meta Ads Manager, and LinkedIn for global and domestic clients. If you have deep expertise in ROAS optimization, conversion rate tracking, and media buying, apply today to accelerate your digital marketing career with us.

Key Responsibilities & Core Tasks

  • Paid Campaign Strategy & Execution: Plan, setup, and manage performance-driven PPC search, display, shopping, and video campaigns on Google Ads and social channels.
  • Budget Optimization & ROAS Management: Monitor ad spend efficiently to maximize Return on Ad Spend (ROAS) while lowering Cost Per Acquisition (CPA).
  • A/B Testing & Ad Copy Creation: Continuously test headlines, creative assets, audience targeting, and landing page designs to improve conversion rates.
  • Advanced Tracking & Attribution: Configure and manage Google Tag Manager (GTM), Google Analytics 4 (GA4), and conversion pixels for accurate attribution.
  • Client Reporting & Insights: Deliver thorough performance reports highlighting key insights, growth metrics, and future campaign strategies.

Candidate Requirements & Qualifications

  • Minimum 2 to 4 years of proven professional experience in performance marketing and paid media handling.
  • In-depth hands-on knowledge of Google Ads, Meta Ads Manager (Facebook/Instagram), and LinkedIn Campaign Manager.
  • Valid Google Ads Search/Display and Meta Blueprint certifications are a strong advantage.
  • Analytical mindset with sound proficiency in data interpretation using GA4 and spreadsheet tools.
  • Exceptional communication skills and ability to manage multiple projects seamlessly.

Frequently Asked Questions (FAQs)

Q: What are the primary qualifications required for this PPC role?

A: Candidates must have at least 2+ years of hands-on experience handling major performance marketing platforms like Google Ads and Meta Ads with strong analytical and reporting skills.

Q: Is this job remote or on-site at Matrix Web Infotech?

A: We offer flexible work models including remote options as well as on-site positions at our office in Udaipur, Rajasthan.

Q: How can I apply for this position?

A: You can submit your resume directly using our application form on the right sidebar or send an email to careers@matrixwebinfotech.com.

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    Or email your resume to: careers@matrixwebinfotech.com